Maker Workshop: Facebook Ads

Social media is the backbone for a lot of small businesses and makers but it's important to move beyond posts to paid advertising--but how to start? 

Come learn more about Facebook advertising from MJ Swetnam, Social Specialist and Jennifer Burleson, Associate Account Director at Coegi, a digital marketing group right here on The Loop. Here are just a few of the questions they can answer:

• How do Facebook ads work?
• Which is better, paid ads or boosted posts?
• How does audience targeting work? 
• How do you combine free campaigns with paid campaigns? 
• Are there differences between Facebook and Instagram? Can you run the same ads or should they be taliored to the platform?
• How do you make free posts and paid posts work together to communicate a coherent message?

The workshop will be held on Tuesday, March 19 from 11 am to 12:30 pm at the MACCLab Makerspace in the lower level of Parkade Plaza, 601 Business Loop West. 

This workshop is perfect for Loop businesses, local makers, and CoMo Cooks clients. The workshop is free but we're asking everyone to RSVP at: https://www.eventbrite.com/e/cre8-social-media-ad-workshop-tickets-858923602617?aff=oddtdtcreator

To find past Maker Workshops, visit our YouTube page.